PUBLIC DIPLOMACY OF WESTERN WORLD COUNTRIES AS A TOOL OF DEMOCRACY PROMOTION

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Iryna Sukhorolska

Abstract

Public diplomacy is an effective, steadily evolving foreign policy tool used all over the world. In the context of current global trends promoting one's own values and the way of thinking as an objective of public diplomacy is of special interest. Democracy and human rights are among the main values of the Western countries and are promoted by them through a wide range of measures aimed at foreign country's authorities as well as foreign public including different target audiences. This paper addresses the foundations of public diplomacy activity aimed at democracy promotion abroad. It states that the value of democracy is advantageous to public diplomacy of the West and allows it to hold leading positions offering an attractive model of development for the rest of the world. Democratization measures in conditions of the gradual development of democratic institutions as well as in crisis situations are considered.

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How to Cite
Sukhorolska , Iryna. 2020. “PUBLIC DIPLOMACY OF WESTERN WORLD COUNTRIES AS A TOOL OF DEMOCRACY PROMOTION ”. Journal of Liberty and International Affairs 1 (3):45-54. https://e-jlia.com/index.php/jlia/article/view/38.
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Author Biography

Iryna Sukhorolska , Political Science and International Relations Department, Lviv Polytechnic National University – Lviv, Ukraine

Iryna Sukhorolska studied international relations and international information at Lviv Polytechnic National University and Ivan Franko National University of Lviv, Ukraine. She received a master's degree in international information and is an international relations analyst and interpreter. Iryna is currently a PhD candidate in political science and assistant lecturer at Lviv Polytechnic National University, Political Science and International Relations Department. Her research interests include the effectiveness of soft power, public diplomacy, propaganda in contemporary international relations, as well as the process of democratization in post-Soviet countries.